Continuing the topic of MSP success through vertical market specialization, we have a new guide that explores the ways the education sector may be the perfect vertical. Several factors are important to consider when evaluating and choosing a vertical market, including growth and revenue potential, alignment with your own interests and business goals, and your current client mix and services portfolio. The education sector represents an important market for IT products and services, and our newest guide explains why it is an attractive target market for MSPs. It tackles the overall technology and security needs of educational organizations as well as the successful way to approach this market and add value.
Article Link: https://blog.avast.com/the-msp-guide-to-vertical-market-success-education