Most Companies in US and Canada Gather User Data through Third-Party Code without Telling Customers, Survey Finds

Most Companies in US and Canada Gather User Data through Third-Party Code without Telling Customers, Survey Finds
  • Advertisers usually use gathered data to better target customers
  • Most companies allow some sort of user tracking
  • The more money companies makes from ad revenue, the laxer the rules governing data gathering

Article Link: http://feedproxy.google.com/~r/BusinessInsightsInVirtualizationAndCloudSecurity/~3/Bz0_SjF_eiY/most-companies-in-us-and-canada-gather-user-data-through-third-party-code-without-telling-customers-survey-finds