Chief Marketing Officer / CMO (m/f/d)

				<div>
			<div>
			
			
			<div>
			
			
			<div><h2><strong>Chief Marketing Officer / CMO (m/f/d)</strong></h2>

Hannover / Berlin / Malta

Apply now
			<div><p>We are seeking an experienced <strong>Chief Marketing Officer</strong> (m/f/d) to plan, develop and execute our global marketing strategy through an international team of 40 marketing professionals.</p>

Working closely with the CEO and Sales, you will oversee planning and strategy covering all areas of marketing such as branding, messaging, demand generation, and so on, with particular focus on digital marketing.

You will join us at an exciting time in the company’s development and will be a critical member of the C-level management team.

This is a full-time role based at our offices in Germany (Hannover/ Berlin) or Malta. Travel to our regional offices would be expected roughly once a month.

		</div><div>
			<div>
			
			
			<div><div></div></div>
		</div>
			
			
		</div><div>
			<div>
			
			
			<div>
			
			
			<div><h3>Job description details</h3>
		</div><div>
			<div>
			
			
			<div>
			
			
			<ul>
				<li><a href="https://www.hornetsecurity.com/en/#" rel="noreferrer" target="_blank">Your job</a></li><li><a href="https://www.hornetsecurity.com/en/#" rel="noreferrer" target="_blank">Your profile</a></li><li><a href="https://www.hornetsecurity.com/en/#" rel="noreferrer" target="_blank">Your benefits</a></li>
			</ul>
			<div>
				<div>
			
			
			<div><ul>
  • You are responsible for directing and inspiring your team of SEO and content marketing specialists to build and execute an industry-leading inbound marketing strategy.
  • Your direction will guide the SEO team to further increase attracting highly targeted organic search visitors, competing on SERP real estate with giants in the IT industry.
  • You are building on an audience of 1,500,000+ annual readers, 60,000+ webinar attendees and 80,000+ eBook downloaders, your efforts will expand our reach and drive a significant increase in converting readers to leads.
  • You develop and implement strategies to:
    • Increase readership and reach of produced content.
    • Increase product trial leads through SEO and content marketing.
    • Increase conversions on content offers and sales-ready leads delivered through nurturing campaigns.
    • Increase engagement with and consumption of educational content, building a loyal audience and community around Hornetsecurity.
  • You support and lead SEO efforts to ensure content quality and relevancy is the best it can be, while enabling solid SERP, traffic and conversion performance from organic search.
  • You research and analyse content consumption, audiences and competing content publishers.
  • You design and optimise email-based nurturing streams on our marketing automation platform, collaborating with our in-house email marketing and automation specialists.
  • You seek and capitalise on opportunities found to optimise processes in content production as well as campaigns.
  • You design and improve tracking and reporting capabilities with the inbound marketing team.
  • You provide guidance and mentoring to develop team members’ skills and improve their performance.
  • You will be travelling to our subsidiary in Malta every few months as part of your team is located in Malta.
  • 			<div><ul>
    
  • You possess several years’ experience managing teams of marketing specialists.
  • You have at least 5 years’ experience in SEO and content marketing.
  • You are confident in Google Analytics, Google Tag Manager and you are a Search Console user.
  • You are a goal-driven personality with a strong desire to achieve in a team environment.
  • You bring along strong analytical skills and are an experienced excel user.
  • You are a bridge-builder and strong collaborator with internal teams.
  • You are an excellent communicator and creative thinker.
  • You are highly organized, possessing effective coordination, time management and interpersonal skills.
  • You have excellent written and spoken English skills.
  • You have experience in Social Media strategy (organic/paid).
  • You are experienced in developing marketing automation programs, for lead nurturing and scoring.
  • You possess an affinity with the IT industry.
  • You are familiar using Sales CRM platforms such as Salesforce and SugarCRM.
  • You are experienced in building communities through the use of forums and membership or subscription-based content platforms.
  • You are willing to travel every few months to Malta.
  • 			<div><ul>
    
  • Free space for innovation and independent action.
  • Short decision paths and flat hierarchies in an open work atmosphere.
  • Personal and professional development opportunities.
  • Attractive and performance-related compensation.
  • No dress code – you can come to work as you like.
  • Delicious coffee, tea and fresh fruit every day for free.
  • Free Book Policy – we will order your reference books.
  • Regular pizza meetings for an interdisciplinary exchange.
  • Team events like Lasertag, Live Escape Room or LAN parties – let yourself be surprised.
  • Unlimited contracts.
  • Fast growing international company with a promising future and no limits to growth in your professional career.
  • 		</div><div>
    			<div>
    			
    			
    			<div>
    			
    			
    			<div><h3>Your application form</h3>
    
    		</div><div>
    			<div>
    			
    			
    			<div>
    			
    			
    			<div>
    

    Yes, I have read the privacy policy .

    The application documents/applicant data will only be transmitted if a check mark has been placed here.
    		</div><div>
    			<div>
    			
    			
    			<div><div></div></div>
    		</div>
    			
    			
    		</div><div>
    			<div>
    			
    			
    			<div>
    			
    			
    			<div><h3>Contact</h3>
    
    		</div><div>
    			<div>
    			
    			
    			<div>
    			
    			
    			<div></div><img alt="Viktoria Wagner" height="310" src="https://www.hornetsecurity.com/wp-content/uploads/2020/09/Julia-K-HR_klein.jpg" title="Julia-K-HR_klein" width="400" />
    		</div>
    		</div><div>
    			
    			
    			<div><div></div></div><div>
    			
    			
    			<div>
    				<div></div>
    				<div>
    					<h4>Any questions?</h4>
    					
    				</div>
    			</div>
    		</div><div>
    			
    			
    			<div>Any questions? Our Recruiter, Julia Klein, is at your disposal. You can contact her by phone at +49 511 515 464-0, via WhatsApp at +49 511 515 464-99 or via email at <a href="mailto:[email protected]" rel="noreferrer" target="_blank">[email protected]</a>
    
    		</div>
    			
    			
    		</div><p>Der Beitrag <a href="https://www.hornetsecurity.com/en/career/chief-marketing-officer-cmo-m-f-d/" rel="noreferrer" target="_blank">Chief Marketing Officer / CMO (m/f/d)</a> erschien zuerst auf <a href="https://www.hornetsecurity.com/en/" rel="noreferrer" target="_blank">Hornetsecurity</a>.</p>
    

    Article Link: https://www.hornetsecurity.com/en/career/chief-marketing-officer-cmo-m-f-d/